Week 1: Launch Acara Online Portal
Week 2: Discuss communication methods and schedule site visit
Week 2/3: Competitive research
Week 3: Site visit: practice, market, and competitive assessment
Week 3/4: In-depth interviews and online surveys
Week 3/4: Quality assurance audits
Week 4/5: Review of historical financial information
Week 4-6: Action plan to increase sales and profits
Week 5-7: 12-month sales forecast
Week 6-8: Marketing Plan with detailed strategy, tactics, and budget
Week 9: Event guide, standard operating procedures, medical protocols, and sales training guidebook
Week 9-15: Design counter cards and other collateral material reflected in recommended promotions
Week 10: On-site customer service and sales training
Week 9-15: Six coaching calls to implement the plan
Francis is the ideator behind the first medical spa in the United States. He has personally owned and operated over 60 medical spas, and currently leads a 20-person team that has developed a working system in growing profitable medical spas.